Coaching built around your life — from anywhere.
Why hasn't this worked before?
- You downloaded the app and stopped opening it.
- You found a program online and lost track by week three.
- You know what to do — you just can't stay consistent alone.
Consistency isn't a discipline problem. It's usually an accountability problem.
Why pay this instead of $10 a month?
You're not paying for workouts. Workouts are free. You're paying for someone who adjusts them for you and notices when you disappear.
Exactly what you're buying.
- Programming built for your body, schedule, equipment and experience.
- Nutrition guidance from a Certified Nutrition Coach — no calorie shaming, no forbidden foods.
- Scheduled check-ins, so progress gets looked at rather than assumed.
- Direct messaging access to Johnna.
- Plan adjustments when your life changes, without starting over.
- Form review from video you send.
What happens after you apply.
01
Application
02
Consultation call
03
Your plan is built
04
Ongoing coaching
Honestly, in both directions.
A good fit if
- You want structure, and someone accountable for it besides you.
- You've started and stopped before and want to break that pattern.
- Your schedule is unpredictable and needs a plan that bends.
- You're anywhere — home gym, commercial gym, or a living room.
Probably not the right fit if
- You want a rapid transformation before a specific date.
- You want a workout library and nothing else — a paid program is cheaper and better for that.
- You're looking for a meal plan with a list of banned foods.
Priced for the relationship, not the hours.
1:1 online coaching
After your first term
Johnna lost 160 pounds over three years, then spent the next three as a working trainer — up to 45 sessions a week, in person, with real clients. NASM Certified Personal Trainer and Certified Nutrition Coach. Online coaching is the same practice, delivered to wherever you are.
160 lbs
3+ years
45+
NASM
Before you apply.
Do I need a gym?
No. I build around what you have, whether that's a full gym, a couple of dumbbells, or a floor and a pair of trainers.
What equipment do I need?
Tell me what you own in the application and the plan starts there. If buying one thing would open up the programming, I'll say so — and I'll say when it isn't necessary.
What if I travel?
Send me the dates and we plan for the trip instead of pretending it isn't happening. Travel weeks are usually shorter, simpler, and hotel-room friendly.
What if I get injured?
We work around it, and where it needs medical attention I'd rather you get that first. Programming around an injury is normal; training through one you haven't had looked at isn't.
Can I pause?
Placeholder — pause policy to be set alongside the term length. (Answer needed.)
What if it's not working?
Then we change it. That's the actual product. If it still isn't working after we've adjusted properly, I'll tell you honestly rather than keep taking your money.
Do you coach men?
Yes. The brand speaks to women because that's who I relate to most, but everyone is welcome.
How is this different from your paid programs?
A program gives you structure. Coaching gives you structure that changes. If you want to be told exactly what to do for the next eight weeks, buy the program — it's cheaper and it works. If the problem is that plans stop fitting your life by week three, that's what coaching is for.
See programs and guides →
Coaching spots are limited.
